IV Market Takes the Cake, the Carrot Cake that is!!!
The bids are in, the dust has settled, and the winning liquor store for the first ever Isla Vista Carrotmob is IV Market! Owner Lee Johnson pledged to put forth 20 percent of all revenue earned during the event towards energy efficient improvements to his store. So for every dollar you spend on Saturday, November 21st from IV Market you are putting a little bit (more than a little bit, 20%) of what you spend towards making Isla Vista Market a GREEN store.
IV Market has been in Isla Vista since, well the beginning of Isla Vista, and has been a family owned business for the majority of the time. Brothers Lee and Ron Johnson are committed to building a healthy community and are gearing up for next Saturday’s big event. They are partitioning off a section of the store to highlight Sierra Nevada Brewing Company and New Belgium Brewing Company, two of the most sustainable brewing companies in the world. There will also be bins outside where you can drop off food for the Thanksgiving Food Drive or clothes for a homeless campaign to bring additional clothing to the homeless before the winter season hits.
So come join the “mob” and be part of something special. This will be the most fun you’ve ever had improving the health of the planet. See you all out there Saturday, November 21st from 1:00-5:00pm.
